NEW CURRENCY

NEW CURRENCY

Attention is the new currency. And everybody wants a piece of yours.

NEW CURRENCY is ERROR’s satirical take on the attention economy—a world where likes have value, followers become status, outrage drives engagement, and everybody is trying to stay visible long enough for the algorithm to notice.

The graphic reimagines the ERROR mascot as a modern-day tycoon: top hat, money in hand, and fully invested in the business of clout chasing. The vintage currency-inspired artwork turns social media into its own financial system, complete with the warning:

Design Details

• Small ERROR tycoon mascot graphic on the front left chest
• Large vintage currency-inspired graphic across the back
• CLOUT CHASING headline
• ATTENTION IS THE NEW CURRENCY
• IN ALGORITHM WE TRUST
• Social-media symbols representing likes, notifications, views, influence, and engagement
• Vintage engraved-money aesthetic with black, cream, and deep green artwork
• Available as a T-shirt and hoodie

ATTENTION IS THE NEW CURRENCY.
IN ALGORITHM WE TRUST.

Spend yours wisely.

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